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Enduring Understanding: The forming, integration, and refinement of aesthetic components, principles, and processes creates purpose, meaning, and artistic quality in media artworks.
Essential Question(s): What is required to produce a media artwork that conveys purpose, meaning, and artistic quality? How do media artists refine their work?
Process Component(s): Construct

Performance Standard(s):
a. Implement production processes to integrate content and stylistic conventions for determined purpose and meaning in media arts productions, demonstrating understanding of associated aesthetic principles, such as theme and unity. b. Refine media artworks, improving technical quality and intentionally accentuating stylistic elements, to reflect an understanding of purpose, audience, and place.

Enduring Understanding: Media arts ideas, works, and processes are shaped by the imagination, creative processes, and by experiences, both within and outside of the arts.
Essential Question(s): How do media artists generate ideas? How can ideas for media arts productions be formed and developed to be effective and original?
Process Component(s): Conceive

Performance Standard(s):
Generate ideas, goals, and solutions for original media artworks through application of focused creative processes, such as divergent thinking and experimenting.

Enduring Understanding: Media arts ideas, works, and processes are shaped by the imagination, creative processes, and by experiences, both within and outside of the arts.
Essential Question(s): How do media artists generate ideas? How can ideas for media arts productions be formed and developed to be effective and original?
Process Component(s): Conceive

Performance Standard(s):
Use identified generative methods to formulate multiple ideas, develop artistic goals, and problem solve in media arts creation processes.

Enduring Understanding: Media arts ideas, works, and processes are shaped by the imagination, creative processes, and by experiences, both within and outside of the arts.
Essential Question(s): How do media artists generate ideas? How can ideas for media arts productions be formed and developed to be effective and original?
Process Component(s): Conceive

Performance Standard(s):
Strategically utilize generative methods to formulate multiple ideas, and refine artistic goals to increase originality in media arts creation processes.

Enduring Understanding: Media arts ideas, works, and processes are shaped by the imagination, creative processes, and by experiences, both within and outside of the arts.
Essential Question(s): How do media artists generate ideas? How can ideas for media arts productions be formed and developed to be effective and original?
Process Component(s): Conceive

Performance Standard(s):
Integrate aesthetic principles with a variety of generative methods to fluently form original ideas, solutions, and innovations in media arts creation processes.

Enduring Understanding: Media artists integrate various forms and contents to develop complex, unified artworks.
Essential Question(s): How are complex media arts experiences constructed?
Process Component(s): Integrate

Performance Standard(s):
Integrate various arts, media arts forms, and content into unified media arts productions, considering the reaction and interaction of the audience and experiential design.

Enduring Understanding: Media artists integrate various forms and contents to develop complex, unified artworks.
Essential Question(s): How are complex media arts experiences constructed?
Process Component(s): Integrate

Performance Standard(s):
Integrate various arts, media arts forms, and academic content into unified media arts productions, such as transmedia productions, that retain thematic integrity and stylistic consistency.

Enduring Understanding: Media artists integrate various forms and contents to develop complex, unified artworks.
Essential Question(s): How are complex media arts experiences constructed?
Process Component(s): Integrate

Performance Standard(s):
Synthesize various arts, media arts forms, and academic content into unified media arts productions, such as transdisciplinary productions, that retain artistic fidelity across platforms.

Enduring Understanding: Media artists purposefully present, share, and distribute media artworks for various contexts.
Essential Question(s): How does time, place, audience, and context affect presenting or performing choices for media artworks?
Process Component(s): Present

Performance Standard(s):
Design the presentation of media artworks, considering the relationships of formats and contexts, and desired outcomes.

Enduring Understanding: Media artists purposefully present, share, and distribute media artworks for various contexts.
Essential Question(s): How does time, place, audience, and context affect presenting or performing choices for media artworks?
Process Component(s): Present

Performance Standard(s):
Design the effective presentation and promotion of media artworks for a variety of formats and contexts, such as local exhibits, mass markets and virtual channels.