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Enduring Understanding: People evaluate art based on various criteria.
Essential Question(s): How does one determine criteria to evaluate a work of art? How and why might criteria vary? How is a personal preference different from an evaluation?
Process Component(s): Evaluate

Performance Standard(s):
Apply one set of criteria to evaluate more than one work of art.

Enduring Understanding: People gain insights into meanings of artworks by engaging in the process of art criticism.
Essential Question(s): What is the value of engaging in the process of art criticism? How can the viewer "read" a work of art as text? How does knowing and using visual arts vocabularies help us understand and interpret works of art?
Process Component(s): Interpret

Performance Standard(s):
Interpret art by referring to contextual information and analyzing relevant subject matter, characteristics of form, and use of media.

Enduring Understanding: 7.2 Visual imagery influences understanding of and responses to the world.
Essential Question(s): What is an image? Where and how do we encounter images in our world? How do images influence our views of the world?
Process Component(s): Perceive, Analyze

Performance Standard(s):
Analyze components in visual imagery that convey messages.

Enduring Understanding: 7.1 Individual aesthetic and empathetic awareness developed through engagement with art can lead to understanding and appreciation of self, others, the natural world, and constructed environments.
Essential Question(s): How do life experiences influence the way you relate to art? How does learning about art impact how we perceive the world? What can we learn from our responses to art?
Process Component(s): Perceive

Performance Standard(s):
Compare responses to a work of art before and after working in similar media.

Enduring Understanding: Skillful evaluation and critique are critical components of experiencing, appreciating, and producing media artworks.
Essential Question(s): How and why do media artists value and judge media artworks? When and how should we evaluate and critique media artworks to improve them?
Process Component(s): Evaluate

Performance Standard(s):
Identify and apply basic criteria for evaluating and improving media artworks and production processes, considering context.

Enduring Understanding: Interpretation and appreciation require consideration of the intent, form, and context of the media and artwork.
Essential Question(s): How do people relate to and interpret media artworks?
Process Component(s): Interpret

Performance Standard(s):
Determine and explain reactions and interpretations to a variety of media artworks, considering their purpose and context.

Enduring Understanding: Identifying the qualities and characteristics of media artworks improves one's artistic appreciation and production.
Essential Question(s): How do we 'read' media artworks and discern their relational components? How do media artworks function to convey meaning and manage audience experience?
Process Component(s): Perceive

Performance Standard(s):
a. Identify, describe, and explain how messages are created by components in media artworks. b. Identify and describe how various forms, methods, and styles in media artworks manage audience experience.

Enduring Understanding: Media artists purposefully present, share, and distribute media artworks for various contexts.
Essential Question(s): How does time, place, audience, and context affect presenting or performing choices for media artworks?
Process Component(s): Present

Performance Standard(s):
Explain the presentation conditions, audience response, and improvements for presenting.

Enduring Understanding: Media artists require a range of skills and abilities to creatively solve problems within and through media arts productions.
Essential Question(s): What skills are required for creating effective media artworks and how are they improved? How are creativity and innovation developed within and through media arts productions? How do media artists use various tools and techniques?
Process Component(s): Practice

Performance Standard(s):
a. Enact identified roles to practice foundational artistic, design, technical, and soft skills, such as formal technique, equipment usage, and collaboration, in media arts productions. b. Practice foundational innovative abilities, such as design thinking and novel use of tools, in addressing problems within and through media arts productions.

Enduring Understanding: Media artists integrate various forms and contents to develop complex, unified artworks.
Essential Question(s): How are complex media arts experiences constructed?
Process Component(s): Integrate

Performance Standard(s):
Demonstrate how a variety of academic, arts, and media forms and content, such as narrative, dance, and media, may be mixed and coordinated into media artworks.