CTE.MSS.A.7.10 (Career Technical Education – Pathways)
Standard Identifier:
CTE.MSS.A.7.10
Content Area:
Career Technical Education – Pathways
Grade Range:
7-12
Industry Sector:
Marketing, Sales, and Services
Pathway:
Marketing Pathway
Pathway Standard:
Demonstrate an understanding of product and institutional promotion through advertising, publicity/public relations, promotional sales, and e-commerce, using product, services, images, and ideas to achieve a desired outcome.
Performance Indicator:
Assess the importance of and differences between the creative processes and the management processes involved in marketing.
Demonstrate an understanding of product and institutional promotion through advertising, publicity/public relations, promotional sales, and e-commerce, using product, services, images, and ideas to achieve a desired outcome.
Performance Indicator:
Assess the importance of and differences between the creative processes and the management processes involved in marketing.
Questions: Curriculum Frameworks and Instructional Resources Division |
CFIRD@cde.ca.gov | 916-319-0881