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CTE.MSS.B.4.1 (Career Technical Education – Pathways)


Standard Identifier: CTE.MSS.B.4.1
Content Area: Career Technical Education – Pathways
Grade Range: 7-12
Industry Sector: Marketing, Sales, and Services
Pathway: Professional Sales Pathway

Pathway Standard:
Understand the nature and scope of the functions associated with personal and business sales strategies, product knowledge, support activities, and management of selling techniques.

Performance Indicator:
Explain the main characteristics of a successful salesperson including; listening, verbal and written communication skills, product knowledge, customer connection, trust worthiness, and power of persuasion.

Questions: Curriculum Frameworks and Instructional Resources Division | CFIRD@cde.ca.gov | 916-319-0881